Maximize Revenue. Minimize Investment.

How it works

Integrate Gordian's platform to sell high-demand ancillaries from over 100 major carriers - with just one connection. Our solution simplifies complex air travel systems so you can personalize offers and delight fliers with the amenities they crave.

Expand your offerings with enhanced customer experiences

Fast. Forward.

After spending years leading in-house ancillary efforts at global travel agencies, our founders realized the only way to solve this problem was from the outside. Six years. $30 million of venture capital raised. Thousands of tests and optimizations. We’ve already done the hard work. Let our expertise be your tailwind.

Scale Up. Fast.

In an industry of missed connections, leverage our single API to offer ancillaries to every customer in weeks, not years. Position your brand above the turbulence.

Basket Value: Maximized.

Use our proprietary data and insights to serve immersive booking journeys with the personalized experiences 21st-century travelers demand. Remove friction and tap into hidden revenue potential.

Maximize revenue across your platform

Product features - seat selection

Seat Selection

Tested & optimized. Constantly. Gordian’s seat map is the industry leader. We deliver a customer experience that drives soaring attach rates.

Product features - baggage upgrades

Bag Selection

Weights & Dimensions. Cabin & Checked Bags. One Free Bag. No Free Bag. Our partners plug Gordian’s bag widget into their booking flow to make offering bags to their customers a breeze and increase basket value with our best in class attach rates.

Product features - API integrations

API Integration

Simple. Effortless. One integration unlocks all of your ancillaries across all of our travel platform partners. Offer your customers the products they demand wherever they purchase.

Seat
Selection

Tested & optimized. Constantly. Gordian’s seat map is the industry leader. We deliver a customer experience that drives soaring attach rates.

Bag Selection

Weights & Dimensions. Cabin & Checked Bags. One Free Bag. No Free Bag. Our partners plug Gordian’s bag widget into their booking flow to make offering bags to their customers a breeze and increase basket value with our best in class attach rates.

API
Integration

Simple. Effortless. One integration unlocks all of your ancillaries across all of our travel platform partners. Offer your customers the products they demand wherever they purchase.

Airplane diagram
Product features - baggage upgradesProduct features - seat selectionProduct features - API integration

Power. On.

“Gordian’s solution is unique in the market and enabled us to launch seat selection using a fraction of the resources we would have used if we built the product internally.”

Scott Brodows
Head of Flights Marketplace, Hopper

“Gordian Software offered an excellent solution to the challenge we had with the airline ancillaries. It was easy to install, supports all our top airlines, is flexible when it comes to integration and provides our customers with a service they have been asking us for.”

Ela Gregorova
Ancillary Product Manager, Kiwi.com

"We moved in a matter of weeks to get Gordian’s API onboarded and turned on. It’s encouraging to be able to move so quickly, and leverage Gordian’s proprietary technology platform to increase our ability to fulfill seat requests and provide other high value services to our customers."

Henri Chelhot
Chief Revenue Officer, FlightHub

Deliver What Travelers Demand

Travelers expect travel platforms to offer all the same options that carriers do coupled with the personalized journey of a modern e-commerce experience. Gordian solves for both in weeks.

Personalization

Leverage Gordian’s insights from over 9 million yearly ancillary sales across all traveler types and regions to optimize pricing and merchandising for every buying decision. Your ambition. Gordian’s ecosystem.

Speed

Integrating with Gordian takes weeks, not months. Building yourself takes years and millions of dollars. We are constantly testing, scaling, and optimizing. We get you further, faster.

FAQ

Answers to frequent questions on capabilities, security, supported carriers, and more. Still need assistance taking off with Gordian?

Contact our team

How can I get started with Gordian?

Integrating with Gordian’s API is quick and easy. Our front-end widgets are customizable and accelerate time to value.

Contact us today to see a demo and get set up with a test environment.

How quickly can I get integrated with Gordian?

Customers integrate with Gordian in weeks. Our simple and consolidated API gives you access to hundreds of airlines in less than a month.

What is Gordian’s pricing model?

We make money when you make money. We customize our pricing packages with each customer to ensure our incentives are aligned with your incentives.

Is Gordian’s platform secure?

Gordian is SOC 2 Type II certified and PCI compliant. We securely serve customers across the globe in a variety of jurisdictions.

Which airlines can I book ancillaries with on Gordian’s platform?

Gordian has integrations with 100+ leading airlines across the world including Lufthansa Group, United Airlines, and Spirit Airlines. Visit our Network page for a more expansive list and book a demo to discuss if we can support your top airlines.

How does Gordian’s platform work?

Gordian has one API that offers access to ancillaries with hundreds of airlines. To offer the most immersive customer experience, leverage our seat selection and bag selection widgets so you can maximize your attach rates.

Do I need to use NDC or GDS connections?

Depending on your ticket source(s), Gordian can leverage NDC and GDS connections to book ancillaries. We have integrations with many top suppliers around the world. However, these connections aren’t necessary to leverage Gordian’s platform to expand your ancillary offerings. Contact us to learn more.